Do you have a lot of text and you don't know how to start analysis?

Focusson is like Excel for qualitative researchers.

A lengthy text presents a challenge to even the most diligent reader. Our text analysis tools will assist you in analysing the material, so that you can notice the important bits and know what to put in your report.

Qualitative data analysis in research was never so easy.

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start focus group discussion today and analyse its transcription ​


virtual marker

Marker enables tagging and categorising the content you find most relevant. It can be used by several people simultaneously, so you can work with your whole team.

Each selection can be assigned to categories you create. You can then quickly browse through your selections and see which documents contained what quotes.

When you’re done, export all everything to MS Excel.


Coding system with up to four levels of categories.


Tag cloud of most common words.

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Frequency analysis enables detailed and automated analysis. It will point out the most important themes in your data and find how frequently they were mentioned.

It’s not all up to the machine – you can check if and how often a given item has been referred to in different words (e.g. “recycle” or “reuse”).

You can combine multiple words to get a more accurate result. Using this feature, you will be able to determine which verbs, nouns or other parts of speech appear in the analysed material.

word cloud

collocation cloud

Collocations are expressions containing two or more words that are often used together. Words that people commonly use in combination with other words or words that when used together sound natural to native speakers of a given language.

You can specify which two or more words you consider a collocation. This is a quick and effective way of learning about insights.


Tag cloud of collocations of most common expressions.


Graphical representation of marker categories relations.


It complements the marker tool, adding the possibility of finding links between various categories or subcategories. It uses a simple graphical representation to show if and how one category relates to another. You are free to define any links you wish to look for.

research report

Precision in analyses. Find what was previously hidden.

All the results of your work can be exported to Word or Excel and visualisations saved to your computer. It’s much easier to create beautiful research report.

Compose your research report

Pick and choose from numerous graphs and exported data


Fully automated metrics of linguistic fluency.

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This feature automatically calculates several indicators that allow you to infer conclusions as to the linguistic proficiency of the interviewed group or individuals.

search in document

These tools allow you to change what our automated system categorised wrongly and quickly view what part of text is in what language.

It’s useful when your research is based on parts of speech – when talking about activities (verbs), opinions (adjectives) or terms (nouns). Perfect for learning language of your target group.

Filter & corrector

Filter is a virtual lens enabling quick scan of languages in your texts. Corrector allows you to fix what our automatic analysis got wrong.